SIBC PLANS TO USE MORE FM TRANSMITTERS TO BROADCAST

SIBC Board Chairman Loely Ngira making his speech as SIBC CEO Ashley Wickham looks. Photo credit: SIBC.

SIBC Board Chairman Loely Ngira making his speech as SIBC CEO Ashley Wickham looks. Photo credit: SIBC.

The Solomon Islands Broadcasting Corporation is planning to use more FM transmitters to carry its broadcast throughout the country.

The SIBC Board Chair, Loyley Ngira revealed this during the official launch of SIBC’s new brand, the ‘Unified Voice’, in Honiara, yesterday.

The re-branding also includes a new slogan ‘You, Me, SIBC’ which replaces the former, ‘Vois of the Nation’.

Explaining the future FM transmitters, Mr Ngira said SIBC owes the country much better radio coverage.

“SIBC owes the country much better radio coverage. At least eight to 11 new FM transmitters are being planned in the next 12 to 24 months. The board has put in place plans for cost effective solutions to provide high quality signal coverage in a lot more locations than just here in Honiara. The support of the Prime Minister and the Minister of Finance are essential in realising the coverage mandate. It requires capital funding with network programmes based from here in Honiara to be delivered around the country.”

The SIBC Board Chair also said the National Broadcaster must make its place alongside newer mediums of communication.

“There are many medium of communications that exist today. They are complementary as well as competitive to SIBC and what it does. However, SIBC must find its place in this new competitive landscape. It calls for innovation to grow and sustain the small gains that we have made today. The future today looks a lot brighter to continue to head North with financial performance and to continually adjust and innovate in order to sustain survivability is a top priority of the board and the management of SIBC.”

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